Friday, August 15, 2014

German discounter Lidl is not always the cheapest

Certainly advertising, marketing and branding play a powerful role in all our lives.

It is generally accepted that German discounters Lidl and Aldi are the best buy in town.

A 250g tub of Flora pro-active in Lidl yesterday cost €2.85. The price for the same product in SuperValu today is €2.50.

No comments:

Featured Post

Honestly like it’s driving me like crazy like

This week’s column in The Kerryman newspaper. Michael Commane The Bertie Ahern doorstep stumble while canvassing in the Dublin Central const...