Friday, August 15, 2014

German discounter Lidl is not always the cheapest

Certainly advertising, marketing and branding play a powerful role in all our lives.

It is generally accepted that German discounters Lidl and Aldi are the best buy in town.

A 250g tub of Flora pro-active in Lidl yesterday cost €2.85. The price for the same product in SuperValu today is €2.50.

No comments:

Featured Post

Humming The Auld Triangle as sun shines on Dublin's hosts

There had been much talk over the last few days about Ireland hosting EU and European leaders in Dublin on Thursday and Friday. Every day we...