Bus Éireann boss sees more to business than profit

An interesting quote from Bus Éireann chief executive officer Stephen Kent:

I think if we only have a commercial perspective, you end up in trouble. The game is not always about profit maximisation. You’ve got to find profit for reinvestment- and obviously, you’ve got to build for the rainy day.

But if you’re just into profit maximisation, I am absolutely certain that society won’t be better for it.

Bus Éireann plans to have 30 per cent of its fleet running on low to zero emissions by 2025, with that figure moving to 100 per cent during the following decade.