A scary wake-up call for the Irish telephone regulator

A 10-second call, made in error to 11890 directory enquiries costs €2.7642. And no information was given.

How can a telephone regulator allow that?

It's most likely that the majority of the people who use this service are from a lower socio economic grouping, people, who may not have an internet facility, older people, people who are not aware of the exorbitant pricing.

Surely there is only one word for it - stealing.