Friday, August 16, 2013

Advertisements that don't make sense

Yesterday's Irish national newspapers carried a large Bank of Ireland advertisement.

The ad headline ran: " Notification to Bank of Ireland Customers".

The sub head was: "SEPA Changes to Current Account and Credit Card Terms and Conditions."

The ad was addressed to personal and business customers.

Not once in the ad did Bank of Ireland explain to their readers/customers what 'SEPA' means.

Also yesterday TV3 ran an ad for its autumn schedule. Someone is holding a poster which reads: "Your fired".

Yesterday the Irish Times reporting on the deathof former FF minister Paddy Power, wrote: " His son Sean was a former Fianna Fáil TD....".

Why not: "His son Sean is a former...."?

1 comment:

Póló said...

And what about honesty?

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