11890 Directory Enquiries is currently running an advertisement. A line in the ad runs that because you can now call 11890 for free that it is time to 'bin the book'.
It's a reference to the telephone book and obviously a plan is afoot to stop publishing the annual telephone directory.
Every time the ad is aired many who use the new missal might be tempted to say 'bin the book'.
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1 comment:
so correct, it'a another scam to stop doing a public service and then make us believe it was our own idea.
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